Many emerging companies in the technology world are not capable of fielding a competent sales force with experience nor are they capable of funding it.

They are good technologists but their flaws are consistent Their application is the best solution regardless since that is what they produce Therefore they cannot be objective about the best solution

 

Some Technology firms become too enamored with their own technology or they are unable to make a shift to the newer or emerging technologies that

Sales in the technology world require at least some understanding of the current trends the positioning of the product and guidance on where to place the solution into the stream of technology available

There are many solutions to solving client problems and as such very difficult for clients to understand all options available to them.